An intervention designed to create new urban culture, to inspire regeneration and to form a synthesis on an urban and economic level.
The goal is to develop innovation hubs that responds to actual needs on the ground and to the economic crisis in Lebanon.
Public projects in Beirut have been very rare and now seem to be impossible, in the context of the current financial situation.
However, considering the given social and political fragmentation of the country, there is great need for new public spaces which can act as common identifiers, whilst setting economic impulses.
In that regard the project is understood as an incubator for a new form of public life that integrates commercial activities. Design proposals require to promote a specific identity a high-level of spatial qualities for the local community and visitors from outside.
The question is:
How can urban growth be carried by economic interests and create high quality public space?
Utilizing the entrepreneurial spirit inherent to Lebanese society, the project sets out to meet the innovative energy of young Lebanese as a force for change and implementing a growing innovation hub, which satisfies the need for public space in Beirut. 
In the process, students are asked to consider the evolution of the project by considering its potential to grow.
Starting with a small, self-sustaining unit seed, the Innovation Hub is envisaged to grow along and across the river into a larger urban intervention. Its growth is sustained by its economic success, starting, as it does, from an economically and functionally viable starting position – otherwise known as A Good Idea.
Using examples from nature, its models, systems, processes, and elements from which a strategy is developed to meet the challenges of the task.
In this regard, a main challenge of the studio is the development of design strategies that considers growth as an integral part of the process.
Another important aspect is how the new structure connects to the urban context.